The purpose of creating the non-profit Healthy Home Alliance, is to educate a variety of audiences about the importance of a healthy home and the products, technologies, and resources that go into creating and maintaining it. The organization will become the “go-to” resource for everything to do with building, remodeling and maintaining a home that will provide the safest and healthiest environment for its residents.

The organization will promote rapid market transformation through a variety of marketing, education, and outreach tactics and channels including virtual and in-person events, online platforms, social media, email campaigns, educational seminars, podcasts, blogs, Public Relations and an evergreen library of resources for target audiences and stakeholders to use in designing, building, marketing and selling healthy homes.

As the organization grows, it will work with partners and various stakeholders to develop targeted campaigns around products, construction techniques, and clean energy platforms to promote the healthy home movement to consumers.